This course provides an introduction to social media concepts, including the historical, economic, and social foundations of Digital Era realities. Students will explore the potential applications of new technologies for both internal and external purposes, across a range of organizations and industries. The course provides an introduction to social media leadership by addressing strategic responsibilities, issues, and challenges. It also addresses Digital Era career management responsibilities, including the need to establish a strong digital presence, stay current with changing technologies, and consider new and evolving positions and career trajectories. Students will apply concepts by establishing and/or strengthening their own digital presence and professional brand, in addition to assessing the digital presence of relevant individuals and organizations.
- Teacher: Erica Jean Abadinas
- Enrolled students: No students enrolled in this course yet